Today I listened, live, to a cat randomly attack the face of one of the people on a conference call. The victim ended up having to go to hospital and the cat, angry and confused, ended up locked in the meeting room while the other conference call members fled.
I think most of us agree that QR codes are pretty dumb (in marketing), yeah?
But if you insist on using them, they should DEFINITELY link to a mobile-ready page!!
Unless I guess you’re targeting those tourists who walk around photographing fireworks with their iPads.